AXtion AD RAX (NAM Original)

-Tools That Produce Results-

  What Are AXtion AD RAX?

  In Layman's terms, AXtion AD RAX (NAM Original) are "Take One" AD Display Units ranging from 6 pack designs to individual single holders that can act as stand-up displays or placed directly to a wall fixture, bulletin board, phone booth, etc.RAX support advertising materials ranging from Brochures, PostCards, Magazines, Catalogs, Promotional Items, Response Card Mailers, Standard 8 ½" X 11" Poster Designs, Applications, as well as Direct Marketing Materials.

  AXtion AD RAX (NAM original) - Attention Grabbers On College Campuses

  RAX are located in prime locations at the heart of all student activity, ie. Campus Centers, Mailrooms, Cafeterias, Academic Buildings, Sports Complexes, Dorms, Fraternities and Sororities, etc..

  Why Are AXtion RAX So Effective? - Guaranteed High Visibility

  Your message is Guaranteed a High Visibility based upon the locations that are most frequented by students and faculty. REPEAT VIEWING = REPEAT ADVERTISING!! NewAge Marketing abides by all campus rules and regulations, which reduce advertising materials being discarded, thus enhancing all aspects associated with your college marketing campaign.

  Constant Maintenance On Campus!!

  Following our initial campus blitz, the exclusive NewAge Staff continues to service each selected campus per campaign, replacing damaged displays, as well as replenishing fresh advertisements.

  Reach Analysis: Showing Periods: August 15-June 15

  With AXtion RAX, you can deliver your message to more than 5.5 million students located in 158 ADI markets nationwide at more than 500 campuses. The NewAge Campus AXtion AD RAX offers our advertisers an effective and economical medium for targeting students with your Advertising Message.

  Selection Criteria: Planning Assistance

  NewAge gives you the flexibility to choose your advertising program based on many variables including but not limited to: national, regional, metro, local schools, gender, type of location, i.e. student union/dorm, as well as the duration of the campaign coinciding with additional on campus promotions and budgetary constraints.

  A Market Analysis of over 531 schools is available upon request showing all distribution points on campus.  

National Advertising/One Month Distribution

    ALL Markets

    Metro Buys
    Units Are Based On 150 Pieces Of Material Per Week
    Per Location 600 Units Per Month Per Location

    Regional/Local Buys Available: *Minimum Order Of 20,000 Units Per Advertisement

RATES

    AXtion AD RAX Net Media Rates Without Printing Cost:
     *Rates are Net of Agency Commission.

  Provides a solid investment offering 4/C impressions to the College MarketPlace. This highly effective service creates an 'Individual Presence' for your products/service to be displayed in high-traffic locations on the college campuses of your choice.

  Online survey supports the effectiveness of AXtion AD RAX Program. Over 1500 students at universities across the nation responded to a questionnaire with results indicating that 95% viewed an AXtion AD RAX in the past week and 55% viewed the RAX more than 10 times!

  General Information:
  Advertisers assume all liability for content (including text, illustrations and representation) of advertisements for AXtion AD RAX displays and also assume claims and responsibility arising therefore against NewAge Marketing, Inc. NewAge Marketing, Inc. also reserves the right to reject materials at any time for representation in the AXtion AD RAX college marketing program.

Mechanical Requirements
  Poster Display: 8 ½" X 11"
  Take-One Displays: 3 5/8" X 8 3/8"
  PostCards: 4 ¼" X 6"

Design & Production Bonus
  Design & Production Bonus: NewAge Marketing can help you in the designing and printing of your college advertising materials. NewAge offers complete production services: strong design, effective use of color and the highest quality printing at economical prices. All printing done with NewAge saves the client considerable money by offering competitive national/local rates while negating the initial shipping cost to us from other printers. Call your NewAge college media Marketing representative for a free quote.